AAIS SIGN COVERAGE
ANALYSIS
(August 2025)
IM 1455–Schedule of Coverages–Signs IM 1450–Sign Coverage Analysis |
The American
Association of Insurance Services (AAIS) Sign Coverage is specifically tailored
to protect against losses related to signs, lamps, street clocks, and the data
processing equipment that supports their operation. This coverage is vital for
businesses and municipalities that rely on these elements.
Policyholders have the
option to select coverage on either a blanket basis, which provides
comprehensive protection for all specified items up to a designated limit, or a
scheduled basis, where individual items are listed with their respective
coverage amounts. This flexibility allows entities to choose the most suitable
approach according to their specific needs and risk management strategies.
Businesses often
utilize signage to convey important information, including their name and the
services they offer. Additionally, parking lots may feature bright lights to
enhance visibility. In many small towns and larger cities, street clocks serve
as informative displays to show the current time.
Coverage for signs can
include a variety of types, such as automatic, electric, fluorescent,
mechanical, and neon signs. This coverage also extends to lamps and street
clocks. Additionally, any data processing equipment that supports the
functionality of these signs, lamps, or clocks may be included in the coverage.
However, it’s important
to note that billboards and traditional fixed signs illuminated by electric
lights are not eligible for this coverage.
AAIS Sign Coverage requires at least
these four forms:
Related Article: CL 0100 AAIS
Commercial Lines Common Policy Conditions IM 1455–Schedule of Coverages–Signs
This Schedule of
Coverages is used with IM 1450–Sign Coverage. IM 1455 contains the following
information:
Each covered sign
should have an item number, accompanied by its location, description, and
limit, which must be displayed next to each listed sign.
This section is
dedicated to situations where all signs at a specific location need to be
covered. It is important to provide the location number along with a detailed
description of the site. The specified limit will apply to all signs at that
location.
Additionally, there is
an option to establish a catastrophe limit, which is relevant only for
unscheduled signs and does not affect scheduled signs. If a catastrophe limit
is not necessary, it can be omitted from the schedule of coverages by
indicating "void," "not applicable," or similar language in
this space.
The deductible is
represented as a percentage of the limit, with a standard deductible of 5%.
Enter the chosen percentage in the specified space. If a minimum and maximum
deductible apply, they must be entered in their respective spaces.
NOTE: The deductible is per
occurrence, not per sign.
Examples:
Scenario 1: Harry’s Haberdashery’s Scheduled Signs limit is $10,000,
subject to a 5% deductible. A covered loss occurs, resulting in total damages of $1,329. The amount of the
deductible is .05 X $10,000 = $500. As a result, Harry receives $829 ($1,329
- $500). Scenario
2: Harry’s
Haberdashery has three locations. Each location has a $30,000 limit for all
signs. The deductible is 5%. A tornado destroys signs at all three locations.
The limit is $30,000, and the deductible at each location is $1,500, for a
total deductible of $4,500. Fortunately, Harry’s
insurance agent insisted on a $100 minimum and $1,000 maximum deductible.
This saves Harry $3,500. |
Sign coverage is
typically written on a non-reporting basis. This section includes spaces to
enter the annual premium, the non-reporting rate per $100, and any applicable
minimum premium.
This analysis is based on
the 01 05 edition.
This section states that the insurance company provides the coverage
described in exchange for the named insured paying the required premium. This
agreement is subject to all the terms of the coverage form, the schedule of
coverages, and any additional conditions that apply. Endorsements or additional
schedules included in the schedule of coverages also apply.
There is a statement indicating that certain words and phrases
highlighted in bold print in the coverage form are defined in the Definitions
section immediately following this Agreement.
NOTE: The schedule
of coverages does not have a clearly designated space to list endorsements or
additional schedules that apply at inception.
Defined words are used
throughout the coverage form. When these terms appear in the coverage form, the
meaning provided in this section must be applied.
NOTE: The Editors added
titles to enhance clarity.
The
parties specifically listed on the declarations as insureds.
The
insurance company providing the coverage.
The applicable coverage
amount.
Any page labeled as
such that includes coverage details, including declarations or supplemental
declarations.
A sinkhole occurs
when the earth’s surface suddenly sinks or collapses into an underground cavity
formed by water erosion on limestone or other rock types. This definition of
sinkhole collapse excludes considerations of the land value or expenses involved
in filling sinkholes.
The definition
contains the following specifically named perils:
•
aircraft
•
civil commotion
•
explosion
•
falling objects
•
fire
•
hail
•
leakage from fire
extinguishing equipment
•
lightning
•
riot
•
sinkhole collapse
•
smoke
•
sonic boom
•
vandalism
•
vehicles
•
volcanic action
•
water damage
•
weight of sleet, snow, or ice
•
windstorm
Two terms require
further clarification:
This coverage does
not extend to personal property stored outdoors. Additionally, it does not
cover damage to the interiors of buildings or personal property stored inside
buildings unless a falling object first breaches the building's exterior.
This refers to the
sudden or accidental release or leakage of water or steam. However, it must
directly result from a crack or break in a part of the system or appliance that
contains the water or steam.
All provisions, limitations, exclusions, conditions, and definitions
relevant to the coverage provided.
An airborne volcanic
blast or shock wave, which also includes ash, dust, and particulate matter, as
well as any lava flow. The term does not include the expenses for removing
dust, ash, or particulate matter from the covered property unless
there is direct physical damage to the property.
|
Example of an automatic sign |
The insurance company
covers property described below unless it is excluded or subject to specific
limitations.
Coverage
applies when the signs listed on the schedule of coverages suffer direct
physical damage.
Coverage is only applicable if a limit
is specified for scheduled signs. The sign must be located at the location
listed on the schedule of coverages or be in transit between locations listed
on the schedule of coverages.
Direct
physical loss to unscheduled signs is covered if it results from a covered
peril. Loss to similar property of others under the insured's care, custody, or
control is also covered.
Coverage for
unscheduled signs is limited to the following:
·
Unscheduled
signs must have a limit specified on the coverage schedule.
·
Coverage
only applies at a location listed on the schedule of coverage or while the sign
is traveling between scheduled locations.
·
Signs
that are automatic, electric, fluorescent, mechanical, or neon, as well as
lamps and street clocks, are covered. Data processing equipment used for the
operation of these signs is also included.
There is no coverage
for the following property:
Property illegal to
possess is not covered. Additionally, property legal to possess but used
in illegal trade or transported unlawfully is also excluded.
Coverage applies to
risks of direct physical loss unless the loss is limited or caused by an excluded peril.
Coverage
for collapse is provided when caused by one or
more of the following:
Collapse
refers to the sudden and unexpected sinking or caving in of a building,
structure, or parts of it, making the structure unusable for its intended
purpose.
The
following buildings and structures are not considered to be in a
state of collapse:
The covered property
limit does not increase for this coverage.
There is no coverage
for loss resulting from an order issued by any civil or government
authority. These orders may include seizure, confiscation, destruction, or
quarantine of property, but this list is not exhaustive. The only exception is
when a civil authority destroys property to control a fire that causes loss or
damage. This exception applies only if the fire is caused by a covered peril.
The insurance company does not
cover loss or damage from any nuclear reaction, radiation, or contamination,
whether the incident was controlled or not, or caused by any means. Any loss
caused by the nuclear hazard is not considered a fire, explosion, or smoke
loss. However, coverage does include direct loss or damage caused
by fire resulting from the nuclear hazard.
The insurance company does not cover loss or damage caused by any act of war.
This includes undeclared wars, civil wars, or warlike actions by military
forces, all of which are considered war. Additionally, measures taken to hinder
or defend against actual or expected attacks by any government or sovereign
authority using military personnel or agents are also classified as war
and are not covered.
In addition, acts of insurrection, rebellion,
revolution, or unlawful power seizure, along with any government measures to
prevent or defend against these acts, are excluded. If any such action
involves nuclear reactions, radiation, or contamination, this exclusion
overrides the nuclear hazard exclusion.
NOTE: This means the exception for fire resulting from a
nuclear hazard does not apply when it is caused by war.
The second group of exclusions pertains to loss or damage caused by or resulting from
specific events listed below. Some of these exclusions include exceptions,
conditions, or limitations that should be noted and carefully reviewed.
The insurance company will not cover any loss or damage caused by or resulting
from any of these events.
There is no coverage for losses caused by or resulting from acts or
decisions made by any person, organization, or government entity. This
exclusion also applies to instances where there is a failure to act or decide.
However, there is an exception to this exclusion. If an act or decision,
or a failure to act or decide, leads to a covered peril, then the loss or
damage caused by that peril is covered.
Property that
breaks during transit or while being installed, dismantled, or repaired is not
covered.
Example: Just Now, Inc. is moving a sign from
one covered location to another. Scenario 1: Justin turns his back at a crucial
point of the dismantling, and the sign falls and shatters on the ground. The
loss is not covered because it occurred during the dismantling process. Scenario 2: Larry is driving the truck with the
sign attached to it. The truck is sideswiped, and the sign is destroyed.
Coverage applies since the entire sign is destroyed in a car accident. Scenario 3: The sign arrives at the new location,
and the installation is complete, when a windstorm
occurs that breaks the sign. The breakage is covered because it occurred
after the transit and installation had been completed. |
Loss
caused by collapse is not covered unless the collapse is included under Other
Coverages - Collapse, in which case coverage applies. Additionally, if an
excluded collapse results in a covered peril, coverage extends to the damage or
loss caused by that peril.
Loss or damage caused by contamination or deterioration
is excluded. This includes corrosion, decay, fungus, mildew, mold, rot, and
rust. It also applies to any quality, fault, or weakness in the covered
property that leads to self-damage or destruction. This exclusion is not
limited to just these particular causes.
However, if contamination or deterioration results in a
covered peril, the resulting loss or damage from that peril is covered.
Coverage does not apply
to loss caused by, or resulting from criminal, fraudulent, dishonest, or
illegal acts committed by any of the following, whether alone or in collusion
with others:
·
The
named insured
·
Others
with an interest in the property
·
Others
to whom the property has been entrusted
·
The
named insured's partners, officers, directors, trustees, joint venturers,
members, or managers, as applicable, based on the named insured’s type of
business organization
·
Employees
of any of the groups listed above. Employees are excluded even if the act
occurs when they are not considered to be working.
o Coverage applies if
employees destroy property, but it does not apply to employees stealing.
However, this exclusion
does not apply to covered property in the care of a
hired carrier.
However, this exclusion does not apply if
electrical currents cause a fire or explosion. Loss or damage from the fire or
explosion is covered.
Example: Justin forgets to turn off an attached
sign one night after closing. A power surge causes it to short-circuit and
start a fire, which causes significant damage before being extinguished.
While the short circuit is not covered, the damage caused by the fire is
covered since the fire destroyed the sign. |
Loss
or damage due to errors, faults, or defects in planning, zoning, surveying,
site plans, grading, compaction, land use, or development is not covered.
Additionally, losses caused by errors, faults, or defects related to property
design, blueprints, specifications, workmanship, building, maintenance,
installation, renovation, remodeling, or repair are also excluded. This
exclusion applies whether or not the property is covered by this policy
Coverage does not apply to losses from delays, loss of use,
or loss of market.
Example: Justin is pleased to find out his sign
is covered. However, he gets upset when the Board of Health closes his
restaurant for a week until the fire damage is repaired and it gets a
"clean bill of health." His business income loss during that period
isn't covered due to this exclusion. |
Loss caused by mechanical breakdown is not
covered. However, if this breakdown leads to a covered peril, then the
resulting loss from that peril is covered.
Coverage is excluded if loss or damage to covered property is caused by
dryness, dampness, humidity, or temperature extremes or fluctuations. However,
if one of these events causes a covered peril, the resulting loss or damage
from that peril is covered.
Loss or damage caused
by wear and tear is not covered. However, if wear and
tear leads to a covered peril, the resulting loss or
damage from that peril is covered.
Loss or damage due to weather conditions is excluded, but
only when the loss results from a weather condition combined with a cause of
loss excluded in 1–Primary Exclusion above. However, if weather conditions lead
to a covered peril, then the loss caused by that peril is covered.
Additionally, there is no coverage for repairs or emergency
measures taken for property not already damaged by a covered peril.
NOTE: It is important to realize that any such costs
incurred will reduce the amount available to pay the actual loss.
The proof of loss must also specify the named insured’s
interest and the interests of others in the property involved, including liens
and mortgages. Any changes to the title of the property during the policy
period must be disclosed, along with any other reasonable information the
company may need, such as inventories, specifications, and estimates for
settling the loss.
The
value of the covered
property is its actual cash value on the date
of loss. Actual Cash Value is replacement cost new minus depreciation. This
item is subject to items 2. through 4. of this section.
The property listed as
scheduled property on the schedule of coverages is valued at the specified
limit for that particular property.
The value of a loss
involving damage or loss of one item from a pair or set is determined by a
fair proportion of the total value of the entire pair or set. However, losing
one part of a pair or set does not constitute a total loss.
NOTE: This recognizes the value of the whole is
greater than the value of individual parts, but the remaining part still has
value as a separate.
The value of a lost
or damaged part, which comprises several parts, is determined by the cost to
repair or replace just the lost or damaged part.
NOTE: This recognizes that the whole is more
valuable than the sum of its parts, but the individual parts still retain value
on their own.
The insurance company will not
pay more than the insured's insurable interest in the covered property at the
time of loss.
The insurance company pays only
the amount of loss exceeding the deductible amount shown on the Schedule of
Coverages for any one occurrence.
All of these are
subject to items 1., 2., 4., and 5. in this section.
·
The
amount determined based on the Valuation section.
·
Costs
to repair, replace, or rebuild the damaged property.
·
The
limit pertaining to the damaged property.
This applies only if a
catastrophe limit is entered on the Schedule of Coverages and only to the
unscheduled sign coverage.
If a covered peril
causes loss or damage at multiple premises listed on the schedule, the most
paid in a single incident is the lowest of the following:
·
The
total limits for covered property at all locations where the loss took place.
·
The
catastrophe limit.
This provision applies
only to the unscheduled signs. Scheduled signs are not subject to coinsurance.
Only losses occurring at a covered premises listed on
the schedule of coverages are subject to this
provision.
The insurance company does not pay the
full amount of any loss if the value, at the time of the loss, of all covered
property (subject to coinsurance) multiplied by 100% exceeds the insurance
limit. The following are the steps the insurance company takes to determine the
amount it pays:
Step 1: Determine the value of
items, at the time of loss, of all covered property at the loss premises
subject to coinsurance.
Step 2. Divide the limit for
the covered property at the premises subject to coinsurance by the result
determined in Step 1.
NOTE: Stop
here if the result is 1.00 or higher because no coinsurance penalty applies. Go
to Step 4 only if the result is less than 1.00.
Step 3.
Multiply the total amount of loss, prior to the application of a deductible, by
the percentage determined in Step 2.
Step 4. Subtract the applicable deductible from Step 3.
The insurance company does not
pay more than the amount determined in Step 4 or the limit of insurance,
whichever is less. It does not pay any part of the remaining loss.
NOTE: The schedule of coverage does not refer to coinsurance.
The insurance company has the following loss payment
options if a covered loss occurs:
·
Pay the value of the property
that sustained loss or damage.
·
Pay the cost to repair or
replace the property that sustained loss or damage.
·
Rebuild, repair, or replace the
property with similar property, to the extent possible, and it must be
accomplished within a reasonable period of time.
·
Take any part or all of the property based on the value agreed upon or
determined through appraisal.
The insurance company is required to inform the named
insured of its intent to rebuild, repair, or replace
within 30 days after receiving a properly completed proof of loss.
The insurance company
settles all claims with the named insured. It will also only pay the named
insured unless there is a loss payee listed on the policy.
The insurance company
settles a covered loss within 30 days of receiving a properly
prepared proof of loss, and the loss amount is confirmed. The amount is
determined either through a written agreement with the insured or after an
appraisal award is filed with the company.
The insurance company
can adjust and pay losses involving others' property to either the named
insured on behalf of the property owner or directly to the property owner.
The insurance company
is not obligated to pay the named insured if it has already paid the property
owner. Additionally, if the property owner sues the named insured, the company
can choose to defend them in the lawsuit.
The
insurance company and the insured may not always agree on the value of a covered
claim. This condition provides a way to resolve disputed claims.
Either
party can request an appraisal to determine the value of the disputed claim.
Once a request is made, both parties have 20 days to choose their own
independent appraisers and notify the other party of their appraiser's name.
The two appraisers then have 15 days to select a competent and impartial
umpire. If they cannot agree on an umpire within that time, either party can
ask a judge in the court of record in the state where the property is located
to appoint one.
The
appraisers will then determine the value of the claim and submit any
differences to the umpire. Once any two of the three parties (the two
appraisers and the umpire) agree, the amount of loss is finalized.
Each
party is responsible for paying their own appraiser, while the costs associated
with the umpire and other shared expenses are divided equally between both
parties.
The insurance does not provide any benefit, directly or
indirectly, to any party with custody of the insured's
property.
Any condition in this coverage form that conflicts with any
applicable law is amended to conform to that law.
This condition is applicable only when the insured is an
individual.
When the named
insured passes away, the individual in custody of the insured's property
remains an insured for that property until a qualified legal representative is
appointed. After the appointment of the legal representative, that person
becomes an insured, but only for the property covered under this policy.
This coverage does
not extend past the policy’s expiration date.
Any revisions to this
coverage form or applicable endorsements that become effective during the
policy period or within six months of the coverage effective date that broadens
coverage without an additional premium will apply to this policy.
This
coverage is void if any insured at any time willfully concealed or misrepresented a material fact that relates to the insurance
provided, the property covered, or its interest in the property. It is also
void if any insured engaged in fraud or false swearing with respect to the
insurance provided or the property covered.
NOTE: The named insured must
deal with the insurance company honestly. Its rights of recovery may be voided if it intentionally misrepresents or conceals a
material fact or information. This means the insurance is treated as simply
having never existed versus a particular claim being denied.
Only covered losses occurring during the policy period are
paid.
Payment of the loss
does not end the obligations of the named insured and the insurance company
toward each other. Additional provisions apply if the insurance company pays a
loss and the lost or damaged property is later recovered, or if the responsible party for the loss reimburses for the
damage.
Either party that
recovers property or payment must notify the other. Recovery expenses incurred
are reimbursed first. If the named insured keeps the recovered property, they
must repay the amount the insurance company paid on the claim, unless the company
agrees to a different amount.
If the paid claim is
less than the agreed loss because of a deductible or other limit, any recovery
is prorated between the named insured and the insurance company based on the
company's respective interests in the loss.
Payment of a claim does not reduce the limit available for
future claims.
The insurance company
gains the right of recovery from third parties on behalf of the named insured
after paying a loss. The named insured is required to assist the company in
securing these rights. The company is not required to pay the loss if the named
insured obstructs or weakens its subrogation rights.
The named insured can agree in
writing to waive recovery rights from any party, but only if this is done
before a loss occurs.
The insurance company
cannot be sued by anyone for any coverage until all the terms of the coverage
form have been met. Suits must be brought within two years after the named
insured first became aware of a loss. If a state law invalidates this condition, any suit brought
must comply with that law’s provisions and begin within the shortest period of time allowed by law.
NOTE: It is common
for a basic coverage form to be modified by required state-specific
endorsements that address issues related to that state.
Coverage is only valid
if the covered property is located in the United
States, its territories and possessions, Canada, or Puerto Rico.
AAIS has developed one
endorsement to use with Sign Coverage.
This endorsement amends
the coinsurance provision to be based on all premises
instead of just one. All other terms and conditions remain unchanged.
The size of the sign or
signs, the general geographic location, and the specific location are all
factors in underwriting sign exposures. Larger signs are clearly more likely to
sustain greater damage than smaller signs. Signs positioned away from the main
premises and not regularly observed are more vulnerable to vandalism and theft.
Signs can be easily damaged by windstorm and hail, and geographic risks vary
across different regions.
Interior signs should
be insured as business personal property.